The Morning After: Twitter rebrands itself as X and ditches the bird

In a series of tweets last Saturday, Musk said the company’s famous bird logo and name would soon disappear. The company will change from Twitter to “X.” According to Platformer, Musk emailed staff later over the weekend saying the company would become X and his note “was the last email he’ll ever send from a Twitter email address.” And a lot of those changes have now happened.

Twitter’s own account is now all “X” branding, and it’s rolled out quickly elsewhere. Twitter employees are getting an “X” tag to their Twitter handles, next to their blue check, while the “X” logo has already been projected on a building, like a bat signal for self-aggrandizing tech executives and their minions. (I’m still not sure what this tweet (X?) even means.)

X.com was once an online bank co-founded by Musk in 1999. It eventually became PayPal and was bought by eBay. Of course, we already have SpaceX, his recently announced AI venture is called xAI and Twitter’s holding company was rammed to X Corp in April. Musk has also talked about how X would help Twitter become an “everything app.”

Terms that still need to be rebranded: subtweets, retweets, fail whales.

– Mat Smith

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Engadget Podcast: How AI created a ‘South Park’ episode around us

Plus, we chat with the director and writers of Netflix’s ‘They Cloned Tyrone.’

AI can now place us inside South Park episodes – should we be worried? This week, Devindra and Deputy Editor Nathan Ingraham chat with Edward Saatchi, the CEO of The Simulation, about his company’s new AI technology that can generate TV episodes, movies and more. We preview a test South Park episode featuring Devindra and discuss if this technology is actually a good thing for creatives. Also, Editor at Large James Trew joins to discuss his piece on AI-powered immortality.

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Redditors troll AI content farm into covering a fake ‘WoW’ feature

The hugely anticipated Glorbo feature is not a feature.

Blizzard

Some redditors were very excited about a new World of Warcraft feature called Glorbo. Just one problem: Glorbo isn’t real. Their faux enthusiasm for Glorbo caught the attention of a blog named The Portal, which publishes “gaming content powered by Z League” – often tenuously rewritten subreddit scraping, seemingly done by AI. (We hope it’s not a human.)

Redditor u/kaefer_kriegerin noticed The Portal was turning discussions from some gaming subreddits into blog posts. They decided to try to trick the content farm into covering a fake WoW feature. The ruse was a success. The Portal‘s now-deleted blog post even quoted u/kaefer_kriegerin as stating, “Honestly, this new feature makes me so happy! I just really want some major bot-operated news websites to publish an article about this.”

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Our favorite VPN is Express VPN

It’s the best one for gaming and streaming.

The best VPNs stay out of your way, and you’ll barely even notice they’re running. But ExpressVPN internet speeds outperformed even our baseline internet speed measures. The service is likely circumventing traffic shaping by the internet service provider or a similar anomaly because every other VPN will hurt internet speed in some way. It was also easy to access geo-blocked content using ExpressVPN, with little-to-no buffering – which is the cheeky reason a lot of us invest in a VPN.

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This article originally appeared on Engadget at https://www.engadget.com/the-morning-after-twitter-rebrands-itself-as-x-and-ditches-the-bird-111524841.html?src=rss 

Raven Gates & Adam Gottschalk’s Baby Born: ‘BIP’ Couple Welcomes 2nd Child

‘The Bachelor’ star Raven Gates is officially a mom-of-two as her second baby with Adam Gottschalk was born on the weekend of July 23.

‘The Bachelor’ star Raven Gates is officially a mom-of-two as her second baby with Adam Gottschalk was born on the weekend of July 23. 

Twitter begins its transition to ‘X’

Unlike when Dogecoin’s Shiba Inu briefly replaced it, it seems Twitter’s longstanding bird logo is genuinely having its last curtain call. Elon Musk and Twitter (or should we say X?) CEO Linda Yaccarino announced that the company was rebranding as “X” and projected the new emblem onto the company’s San Francisco headquarters. So far, the simple white logo with a black background has replaced the bird in the top left spot of the website, and the pair have it next to their respective names and blue checks. Twitter’s official account has also been renamed X, with the new logo and a stark black background. As of publication, the blue bird still exists in the browser icon, but that will likely change soon.

Lights. Camera. X! pic.twitter.com/K9Ou47Qb4R

— Linda Yaccarino (@lindayacc) July 24, 2023

Musk has long had an affinity for the letter X, naming his 1999 banking startup x.com, aerospace company SpaceX and recent AI venture xAI. Speaking of x.com, type that into your search bar, and it will automatically reroute you to Twitter’s homepage — Musk bought x.com back from PayPal in 2017.

Musk and co have made hefty claims about Twitter’s future since he first took ownership, and its rebrand is no exception. “X is the future state of unlimited interactivity – centered in audio, video, messaging, payments/banking – creating a global marketplace for ideas, goods, services, and opportunities,” Yaccarino said in a Twitter thread repeating much of what Musk has said in the past. “Powered by AI, X will connect us all in ways we’re just beginning to imagine.” We’ll have to wait and see if the rebrand does anything to bring back all the advertising dollars the company has lost or help it compete against Meta’s Threads.

This article originally appeared on Engadget at https://www.engadget.com/twitter-begins-its-transition-to-x-100901444.html?src=rss 

‘Star Trek: Strange New Worlds’ season 2 will include a musical episode

Star Trek musical parodies have been a thing since the Shatner days, but no official Star Trek musical has ever been released officially. That’s about to change, though, as Star Trek: Strange New Worlds season 2 will feature the first ever Star Trek musical episode, Paramount announced. Called Subspace Rhapsody, it will be the ninth episode of the season and debut on Paramount Plus on August 3rd at 7PM ET.  

The news dropped at San Diego Comic-Con during the Star Trek Universe panel, along with a video (below, US only). It features 10 new songs composed by Kay Hanley and Tom Polce of the rock band Letters to Cleo.

Strange New Worlds has been a success with both critics (including Engadget’s Daniel Cooper) and audiences since its debut, thanks in large part to the cast led by Anson Mount (Captain Pike), Rebecca Romjin (Number 1) and Ethan Peck (Spock). It also brought a lighter touch to the Star Trek universe following darker shows like Picard. As we detailed yesterday, the show dropped its Lower Decks crossover episode earlier than expected, and it’s now available to stream. 

Musical TV episodes are nothing new, with some of the more noteworthy ones coming out of Buffy the Vampire Slayer, Scrubs and Xena, Warrior Princess (yep). Sometimes these are, well, unmotivated, with everyone suddenly breaking into song (Scrubs), or the musical is built as a bottle episode outside the reality of the main show (Xena). 

Subspace Rhapsody seems to be set in motion by plot events, though, with some kind of (insert your favorite Trek MacGuffin here) event bringing out the characters’ inner theater kids. As shown in the trailer and retro-style poster, it’s staged and performed as a full-blown musical, and looks like some silly fun. 

This article originally appeared on Engadget at https://www.engadget.com/star-trek-strange-new-worlds-season-2-will-include-a-musical-episode-042558081.html?src=rss 

RHONY’s Jenna Lyons Reveals The ‘Devastating’ Way She Was Outed As A Lesbian

During the July 23 episode of ‘RHONY’, Jenna Lyons revealed the moment she discovered she was attracted to women. Plus, she shared how she was ‘outed’ by the press.

During the July 23 episode of ‘RHONY’, Jenna Lyons revealed the moment she discovered she was attracted to women. Plus, she shared how she was ‘outed’ by the press. 

‘RHOA’ Recap: Drew’s Issues With Ralph Start To Surface As She’s Accused Of Kissing Latoya Ali

Drew found herself battling friends and some serious allegations about her past when she accused Kandi of telling a lie.

Drew found herself battling friends and some serious allegations about her past when she accused Kandi of telling a lie. 

Joanne Woodward’s Health: Her Alzheimer’s Battle & How She’s Doing Today

Joanne Woodward was diagnosed with dementia just days before her late husband Paul Newman was diagnosed with cancer. Here’s everything to know about Joanne’s health struggle.

Joanne Woodward was diagnosed with dementia just days before her late husband Paul Newman was diagnosed with cancer. Here’s everything to know about Joanne’s health struggle. 

Chris Pratt’s Son Jack, 10, Rides Scooter Out With Katherine Schwarzenegger & Sisters: Photos

The actor was also with his two other children, Lyla, 2, and Eloise, 1, as he carried a bag and pushed one of their strollers during the outing.

The actor was also with his two other children, Lyla, 2, and Eloise, 1, as he carried a bag and pushed one of their strollers during the outing. 

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