Kalakshar US

President Donald Trump has escalated pressure on Apple to manufacture iPhones for the American market domestically. In a post on Truth Social Friday morning, the president explicitly warned that he would recommend a 25 percent tariff be applied to any iPhones sold in the United States that were manufactured outside the country.

“I have long ago informed Tim Cook of Apple that I expect their iPhone’s that will be sold in the United States of America will be manufactured and built in the United States, not India, or anyplace else. If that is not the case, a Tariff of at least 25% must be paid by Apple to the U.S.,” the president wrote.

His reference to India was in response to continued reporting that Apple has been considering shifting all US-bound iPhone production to India in order to avoid trade instability with China brought on by tariffs.

Apple trialed low-volume production of iPhones in India in 2017 with the iPhone SE. The company began ramping up production in India throughout subsequent years, and now plans to accelerate that expansion. CEO Tim Cook clarified during the company’s most recent earnings call that the majority of iPhones sold in the US during the coming quarter would be sourced from India.

Apple has been careful in managing its relationship with the Trump administration, pledging investments in the United States that align with the president’s goals, and inviting Trump to “open” a manufacturing facility in Texas that had actually been producing Mac Pros for years. Apple CEO Tim Cook also donated $1 million to the president’s inauguration fund and attended the event. 

Analysts have said that an iPhone made in America could cost upwards of 25 percent more from increased labor costs alone. Labeling a product as “Made in the USA” requires meeting standards set by the FTC, and it’s uncertain whether Apple could meet that standard without drastically increasing the cost of its products.

This article originally appeared on Engadget at https://www.engadget.com/big-tech/trump-threatens-25-percent-tariff-on-iphones-manufactured-overseas-155728995.html?src=rss 

Nike is heading back to Amazon. The sneaker company will soon begin selling products directly through the platform, according to reporting by The Information. This hasn’t happened since 2019, when Nike left Amazon to move toward a “more direct, personal” retail experience.

That’s not the only reason Nike abandoned the online retail giant after just two years on the platform. The shoe manufacturer partly blamed the decision on Amazon’s inability to curb counterfeit goods and unlicensed sellers.

Nike’s direct-to-consumer pivot was working well, for a while. Sales spiked during the pandemic, as did all online shopping, but has gone downhill in the years since. CEO Elliott Hill, who started in October, has prioritized building back Nike’s wholesale business.

Nike products have been available on Amazon throughout these past six years, but in a roundabout way. Third-party sellers were allowed to hawk its wares, though Amazon is putting the kibosh on that. The Information reports that these merchants have been told that they have until July 19 to stop selling certain Nike items.

So Nike shoes will soon be easier to buy online. That’s the good news. The bad news is that they are likely to be more expensive. CNBC has reported that the company plans on raising prices on all of its products, which goes into effect on June 1.

This is likely in response to the on-again, off-again, on-again, off-again (on-again) tariffs mandated by President Trump via his poison pen. The price of adult clothing and shoes will rise by $2 to $10 per item. Some items won’t be impacted, like cheaper goods and children’s products.

This article originally appeared on Engadget at https://www.engadget.com/big-tech/nike-comes-back-to-amazon-following-a-six-year-absence-152621298.html?src=rss 

The high-end iRobot Roomba Combo 10 Max is available for $779 via Wellbots as part of a Memorial Day promotion. That’s a giant discount of $620. This is exclusive to Engadget readers, so enter the code ENGD620 at checkout to secure the deal.

The Roomba Combo 10 Max is one of the company’s most advanced robovacs. It comes with all kinds of bells and whistles, including a mop, a self-emptying bin and an autowash dock. That’s right. It’ll wash and dry the mop pads all on its own. At the time of its release last year, this was the first robot vacuum on the market that could do that.

The software is also advanced enough to know which areas of the home get dirtiest fastest, adjusting cleaning power accordingly. It also boosts suction power when rolling over a carpet, which is something pet owners will likely be happy about. All adjustments are made via the iRobot app, and this app will even let people know when it’s time for a manual maintenance task.

The mopping tank holds enough water for seven continuous days of use, which is nice, and the debris gets off-loaded into an enclosed bag for easy disposal. The only downside with this model is the exorbitant $1,399 asking price. Luckily, this deal has taken care of that.

Follow @EngadgetDeals on X for the latest tech deals and buying advice.

This article originally appeared on Engadget at https://www.engadget.com/deals/irobots-roomba-combo-10-max-is-620-off-for-memorial-day-130047519.html?src=rss 

Would you believe Google really wants to sell you on its AI? This week, we dive into the news from Google I/O 2025 with Engadget’s Karissa Bell. We discuss how Gemini is headed to even more places, as well as Karissa’s brief hands-on with Google’s prototype XR glasses. It seems like Google is trying a bit harder now than it did with Google Glass and its defunct Daydream VR platform. But will the company end up giving up again, or does it really have a shot against Meta and Apple?

Subscribe!

iTunes

Spotify

Pocket Casts

Stitcher

Google Podcasts

Topics

Lots of AI and a little XR: Highlights from Google I/O 2025 – 1:15

OpenAI buys Jony Ive’s design company for $6.6B, in an all equity deal – 29:27

Fujifilm’s $850 X Half could be the perfect retro camera for the social media age – 39:42

Sesame Street is moving from HBO to Netflix – 44:09

Cuts to IMLS will lead to headaches accessing content on apps like Libby and Hoopla – 45:49

Listener Mail: Should I replace my Chromebook with a Mac or PC Laptop? – 48:33

Pop culture picks – 52:22

Credits 

Hosts: Devindra Hardawar and Karissa Bell
Producer: Ben Ellman
Music: Dale North and Terrence O’Brien

This article originally appeared on Engadget at https://www.engadget.com/mobile/smartphones/engadget-podcast-the-ai-and-xr-of-google-io-2025-131552868.html?src=rss 

If you’re on grilling duty this Memorial Day and stressing about getting the steak and veggies just right, we’ve got a deal for you. The MasterClass Memorial Day sale, running from May 22 to 26, offers up to 40 percent off all subscriptions to the video learning platform. Starting at $72, you can learn how to grill from legendary Texas BBQ master Aaron Franklin, then enjoy other courses for a full year. Just make sure to subscribe before the end of Memorial Day itself to take advantage of the discount.

When you take a MasterClass course, one of the world’s top experts guides you through a series of videos on how to approach their craft. The Memorial Day deal drops the cost of a Standard subscription to $6 per month when billed annually, which comes out to $72 in total. That gives you access to more than 200 courses for a year, though you can only watch them on a device connected to the internet. It makes an excellent gift for someone you love — or for yourself.

MasterClass is also discounting its higher tiers for Memorial Day. With a Plus subscription, you can watch MasterClass courses on two devices at once, and download them to watch offline whenever you want. A Premium subscription boosts the number of devices to six. The latter also includes access to MasterClass On Call, which lets you chat with AI recreations of MasterClass experts (Although, as our review notes, that feature still needs a bit of polishing.)

After you’ve wowed your friends and family with your new grilling skills, MasterClass has plenty of other lessons that you can explore to continue your education. Creative writers can check out the BBC Maestro course that “resurrects” Agatha Christie, using her notes, an actress and AI rendering to teach the art of crafting a killer mystery. The platform also just launched a 20-episode series on healthy skin, featuring a panel of accredited dermatologists and cosmeticians.

Follow @EngadgetDeals on X for the latest tech deals and buying advice.

This article originally appeared on Engadget at https://www.engadget.com/deals/masterclass-subscriptions-are-40-percent-off-for-memorial-day-121509629.html?src=rss 

Bandai Namco has confirmed the rumors going around that Elden Ring will be adapted into a live-action movie. The project will be produced by Bandai Namco and American film company A24, and it will be helmed by filmmaker Alex Garland, who directed Ex Machina, Annihilation, Civil War and Warfare. He was also the novelist behind The Beach and had written the movies 28 Days Later, Dredd and 28 Years Later. The film will be produced by Peter Rice, along with Andrew Macdonald and Allon Reich from DNA, as well as with George R. R. Martin and Vince Gerardis.

Elden Ring is a dark fantasy action role-playing game developed by FromSoftware, which was also the studio behind Dark Souls. Like other “Souls games,” it has a reputation for being notoriously difficult, and a movie would allow people too intimidated to even touch it to experience its story and its universe. Martin, who’s of course most known for the A Song of Ice and Fire novels, provided the game’s backstory and world building. FromSoftware’s president Hidetaka Miyazaki directed the game. Miyazaki was also the director behind the Dark Souls series, Bloodborne and Sekiro. 

Not much is known about the movie adaptation at the moment other than what Bandai Namco has announced. There are no stars attached to it yet, or a target release date. Fans do have Elden Ring Nightreign to look forward to, however: The co-op survival spinoff will be available on the PC, PS4, PS5, Xbox One and Xbox Series X/S starting on May 30. 

This article originally appeared on Engadget at https://www.engadget.com/gaming/an-elden-ring-movie-directed-by-alex-garland-is-in-the-works-123042735.html?src=rss